This is the first episode of a series of podcasts, that we will be reviewing Yasin’s newsletter in the future.
In this episode we reviewed this Substack post by Yasin Nizami uses the recent massive layoffs at Cisco as a wake-up call for professionals to build their personal brands. The author argues that relying solely on job security is a myth because corporate stability can disappear quickly.
Instead, he advocates for developing a strong personal brand which encompasses your expertise, network, reputation, and visibility. This, he asserts, is essential to navigate career uncertainties, offering a safety net for unexpected events like layoffs. The post then provides practical advice on how to start building your personal brand through showcasing expertise, building connections, consistency, delivering results and staying visible. Overall, the article highlights the importance of taking control of your career trajectory by investing in your personal brand.
Here is the link to the article discussed in this podcast.
Visit www.YasinNizami.com to learn more about his expertise and services he offers.
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